LG ‘Rolls’ Out Craft Ice On Extra Fridge Fashions, Provides New Options For As we speak’s Subsequent-Stage Kitchen


ENGLEWOOD CLIFFS, N.J., Sept. 10, 2020 /PRNewswire/ — With extra shoppers experimenting within the kitchen as they spend extra time at residence, LG Electronics USA is increasing its industry-first, slow-melting LG Craft Ice™ expertise to 19 fridge fashions whereas including handy new options designed to encourage shoppers to take their on a regular basis kitchens to the following degree.

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Your complete lineup of sensible, Wi-Fi-connected LG fridges with Craft Ice can produce double the quantity of Craft Ice in the identical period of time for bespoke drinks at residence.1  Plus, shoppers can select from new featured-packed fashions with a flexible Full-Convert™ drawer that switches amongst 5 customized fridge to freezer temperatures,2 LG InstaView® “knock on” glass expertise, and the most important capability French Door fridges available on the market.3   

“As we speak’s shopper is in search of a dependable fridge with extra storage and group, whereas additionally in search of new methods to get inventive in their very own kitchens as they keep near residence,” mentioned Peggy Ang, head of selling at LG Electronics USA. “Solely LG affords the most important capability in its class and modern storage, together with options that encourage customers to have enjoyable mastering cocktail recipes or making the proper iced espresso at residence – all with the peace of thoughts solely LG can ship because the nation’s most-awarded equipment model in buyer satisfaction.” 4

Double the Enjoyable with Craft Ice+
The flexibleness to decide on cubed, crushed or unique slow-melting spherical Craft Ice on demand simply bought higher. 2020 LG sensible fridges with Craft Ice have been upgraded to incorporate the choice to double the Craft Ice output – from three to 6 ice spheres – in the identical period of time.5 House owners of 2019 fashions may take pleasure in the brand new Craft Ice+ characteristic by way of a software program obtain once they join their fridge to the LG ThinQ® app. With the power to retailer as much as 25 ice spheres within the freezer drawer bin and auto-replenishment, the brand new characteristic helps preserve Craft Ice totally stocked for everybody.

LG fridges with Craft Ice are the {industry}’s first to mechanically make slow-melting spherical ice (measuring two inches in diameter) within the freezer drawer with out the effort and mess of filling and freezing molds. The innovation opens up a brand new frontier for residence mixologists whereas additionally protecting sodas, iced espresso, and different drinks colder longer. LG Craft Ice fridges additionally characteristic ice within the door and a water dispenser that measures the precise quantity (4, 8, 16 or 32 ounces) of recent, filtered water, mechanically turning off when achieved.

Chill As we speak, Freeze Tomorrow for Extra Capability When You Want It
New to the Craft Ice lineup are essentially the most versatile InstaView fridges but, new 4-door French Door fashions that includes LG’s first Full-Convert drawer (fashions LRMVS3006 and LRMVC230). The drawer’s temperature may be modified with a easy contact of a button, enabling customers to extend usable freezer area to 40 % or fridge capability by 10 %. 5 temperature profiles meet varied wants: Chilled Wine (41°), Deli/Snacks (37°), Chilly Drinks (33°), Meat/Seafood (29°), and Freeze (-7°). The Full-Convert Drawer satisfies any household’s wants, with adjustable dividers to maintain the whole lot organized.

See and Attain Favorites in an Instantaneous
LG’s common InstaView fridges allow customers to knock twice to light up the inside and see inside to allow them to select with out opening the door. Providing fast and easy accessibility to favourite meals, snacks for the children, cocktail mixers and extra, the favored Door-in-Door® design retains all of it organized. With choices together with Facet-by-Facet, and French Door (3- and 4-door) fashions, together with counter-depth and standard-depth choices, shoppers can discover the InstaView Door-in-Door fridge that matches their kitchen and way of life completely.

Cool, Good and Environment friendly with Peace of Thoughts Constructed In
House owners of LG fridges with Craft Ice may also have larger peace of thoughts with LG Proactive Buyer Care. The industry-first customized buyer help device offers custom-made upkeep ideas, month-to-month utilization stories to maintain home equipment performing their greatest, and alerts that warn of potential points earlier than they come up – at no extra value. These LG fridges are ENERGY STAR® licensed, delivering vitality effectivity with out sacrificing efficiency.

For extra details about LG fridges, go to www.lg.com/us/fridges.

1 An replace for 2019 LG fridges with Craft Ice is out there after Sept. 15, 2020 by way of obtain via the LG ThinQ App. 
2 Full-Convert Drawer is out there on Fashions LRMVS3006,LRMVC230, LRMDC2306 and LRMDS3006.
3 Amongst Commonplace-Depth fridges primarily based on Fashions LRFVS3006S and LRMV3006S
4 In line with the 2019 American Buyer Satisfaction Index (ACSI) survey of consumers ranking their family equipment producers. The American Buyer Satisfaction Index (ACSI) is the one nationwide cross-industry measure of buyer satisfaction in the United States. Every year, the ACSI makes use of knowledge from interviews with roughly 250,000 clients as inputs to an econometric mannequin for analyzing buyer satisfaction with greater than 380 corporations in 46 industries and 10 financial sectors. To be taught extra concerning the American Buyer Satisfaction Index, go to www.theacsi.org. In line with the 2019 American Buyer Satisfaction Index (ACSI) survey of consumers ranking their family equipment producers, LG is second to none in product high quality and worth, tieing with one other producer on this 12 months’s report.
5 Form and readability of ice might be impacted when Craft Ice+ is activated; might range with settings, water provide and residential use situations. with settings, water provide and residential use situations.

About LG Electronics
LG Electronics USA, Inc., primarily based in Englewood Cliffs, N.J., is the North American subsidiary of LG Electronics, Inc., a $53 billion world innovator in expertise and manufacturing. In the US, LG’s deal with Innovation for a Higher Life is exemplified by a variety of modern residence home equipment, residence leisure merchandise, cellphones, business shows, air-con methods, photo voltaic vitality options and automobile parts. The “Life’s Good” advertising and marketing theme encompasses how LG is devoted to folks’s happiness by exceeding expectations right now and tomorrow. LG is a 2020 ENERGY STAR® Accomplice of the 12 months-Sustained Excellence. www.LG.com.

SOURCE LG Electronics USA

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